• Skip to main content
  • Skip to primary sidebar
Logo
  • Home
  • About
  • Blog
  • Podcast
  • Client Reviews
  • Contact Us
  • Member Login

Mortgage Marketing: How to Attract Top Dog Realtor Partners and Get Them To Send ALL Their Referrals!

Mortgage Marketing: How to Attract Top Dog Realtor Partners and Get Them To Send ALL Their Referrals!

By Doren Aldana

Getting Top Dog Realtors to send you more referrals is often easier said than done. Today, I have few ideas to help you push the needle in getting this kind of business.

First, create a list of the top Realtors in your market. I mean the people doing 30…50…100+ transactions per year. That’s your hit list. You want to launch a dedicated campaign to those people.

Second, come up with something unique and compelling to answer the question, “Why you?” Why should they work with you as opposed to all their other options? If you don’t have a compelling answer to that, you’re dead in the water. They’ll reject you and repel any overture you make. One of the best ways to be unique is to stop doing what everyone else is doing (offering great rates, great service, etc.) and do what everyone else is not doing: offering sales and marketing solutions. Namely, how to attract more quality listings, how to sell them faster and for top dollar, how to generate more buyer leads, and how to get more repeat and referrals business. Can you see how offering that kind of service is going to make you more compelling to top-producing Realtors?

Third, work on your posture: instead of chasing, start attracting. Make them need you more than you need them. For this I recommend you create a VIP Partnership Program exclusively for top-producing Realtors who qualify. The value has to be so great that they’ll be clamouring to partake. Create something unique, formalize it, and put it into a document called a VIP Partnership Agreement.

Finally, when your posture’s right, start smiling-and-dialing. Call these people and get in the habit of doing what is hard. If you do only what’s easy, life will be hard, but if you do what is hard, life will be easy. Condition yourself to do thing you don’t want to do. Don’t chase them – have them chase you. Your posture should imply that you don’t need them. Act like they’re the ones who must qualify, not you.

Those are the essentials of how to attract superstar Realtor partners and get them to send you ALL of their business. If you have any questions, please leave a comment or give us a call. We’d love to hear from you.

Here’s the video version of this blog post…


click here to schedule your free strategy session

Primary Sidebar

GET YOUR
FREE VIDEO
TUTORIAL NOW!

Discover 3 Simple Steps to Add 4+ Deals/Month to Your Pipeline CONSISTENTLY in Just 90 Days or Less - Without Cold Calling or Buying Crappy Internet Leads.
  • LATEST POST
  • POPULAR POST
One of the biggest mistakes most LOs make is targeting the WRONG agents as referral partners. Here's how to do it right... 👇🏼

New Video: 6 Costly Mistakes Mortgage Pros Must Avoid When Calling on Realtors 

Making calls to Realtors only to have them NOT give you the time of day? Here's how to fix it... 👇🏼

New Video: Why Realtors Won’t Give You The Time Of Day: A Strategic Approach to Mortgage Marketing

Making calls to Realtors only to have them NOT give you the time of day? Here's how to fix it... 👇🏼

New Video: 3 Strategies to Overcome Call Reluctance When Calling on Realtors

How to Stop Wasting Your Time With Coffee Meetings & Start Attracting Top Realtors As Exclusive Partners

New Video: How to Stop Wasting Your Time With Coffee Meetings & Start Attracting Top Realtors As Exclusive Partners

Mortgage Marketing Spotlight: How Brenda Dintino-Duran Broke Her Company’s Closings Record with 53 Closings in One Month!

Mortgage Marketing Spotlight: How Samuel Borthwick Went From $10k/mo. to $87k+/mo. in just 10 months (Without Cold Calling)!

Mortgage Marketing Spotlight: How Kira 7x’d Her Income in 5 Months!

Mortgage Marketing Spotlight: How Scott Memmott 14X’d His Production with 19 Loans in One Week!

Subscribe To Our Blog

Get the latest mortgage marketing secrets…

  • Home
  • About
  • Blog
  • Podcast
  • Client Reviews
  • Contact Us
Facebook-f Twitter Linkedin-in Youtube Instagram Tiktok
  • © 2003-2025 Power of Choice Coaching Inc.
  • privacy policy
  • terms of use